top of page

Why you and not one of your rivals?

There are a million financial planning businesses out there.

So how is yours different?

You’re probably thinking: “We provide great service and great outcomes for our clients.”

No doubt you do. But every advice firm would give the same answer – and most really would deliver great service and great outcomes.

So, again, how is your business different?

That can be a surprisingly hard question to answer. But you do need to think of a point of difference because your clients are going to ask.

A good point of difference is:

* Specific

* Provable

* Easy for clients to understand

Once you know your point of difference, emphasise it in your marketing.

Contact me at to find out how my custom training can help you solve your biggest problems.

11 views0 comments

Recent Posts

See All


bottom of page